Launch of Mini Truck from Eicher and Polaris

Polaris Industries and Eicher Motors Ltd. entered into a joint venture, to form the company named Eicher Polaris Pvt Ltd. The companies signed an agreement in July 2012, with an investment of 350 Crores INR. Eicher is known for its frugal engineering proficiency and exhaustive knowledge of the emerging markets. Polaris is reputed for its world class capabilities and reliability. EPPL, in short, called as Eicher Polaris Pvt Ltd, has come up with the launch of the mini truck to meet the needs of individual businessmen in India.

For the individual business people

For understanding the need of a small pickup truck, like Multix, it is essential to comprehend the small business setup of India. The individual businessmen need to juggle between family and business in a perfect way. You will be astonished to see what they need from each asset they own, and how resourceful they expect their assets to be. They cannot at times afford time for family and friends, and expect family and business to be part and parcel of their every moment of life. Having said this, it is now easy to understand that after owning Multix they would grab every opportunity that would save their money and time in transportation.

Multix: 3-in-1 Approach

Known as “India’s first personal utility vehicle” Multix was launched in the year 2015. It can be used as a cargo or people carrier and as a power generator too. Multix is a 3-in-one pickup truck that would be considered a great buy for every individual who owns a small business. For the price tag of less than 3 lakhs INR, there are 2 versions available in this small pick up truck. These are AX+ and MX.

Before going into details of anything else, there is one attention grabbing feature that is rarely found in any pickup truck in the Indian market. It is the only truck that has the X-Port feature. This means it is the only vehicle that allows you to generate electricity. Yes, you got it right. It is the first of its kind, and not the one imagine like charging your mobile phone. It can generate a power of 3 KW whenever you need it. You can just fill the tank with diesel, and choose the option to generate power. So, if the garage lacks light when you are picking up the materials, use the truck to get enough light.

The next feature of this 3-in-1 micro truck is that you can use it as a car. This lets 5 people including the driver to sit comfortably and travel even on the rough terrains. You can find it comfy for all sorts of roads. If it is a picnic with friends or family of a small number, then this truck fits perfectly to your needs. You can even connect it to your toaster and munch on fresh sandwiches as it can generate electricity.

When you need to use it for business purposes, just fold the seats to get ample of space. You would be astonished to see the space it offers to carry goods, for its size. This is the 3^rd feature, you can enjoy in this 3-in-1 truck.

Design and Components

The design and appearance are innovative and stylish. It gives a look of a small car that is cute when you view it from the front. It gets a bold face with the headlight that has an edgy look. You don’t have to worry about the pickup truck style, when you use it as a car, for it has a soft top to defy this feature. This mini pickup truck has the 652 cc engine, with the power of 13.4 PS@ 3000 rpm. The truck has the hydraulic disk brakes for all the tires.

Conclusion

You can find the launch of new mini trucks from the joint venture of Eicher and Polaris offered in 2 variants, MX and AX+, both fitting perfectly for the traffic congested roads. They are available in bright colors, and with amazingly lower prices with no compromise in performance.